Just
like any business intelligence system business dashboards
help decision makers make informed and better decisions. The
idea of the business dashboard is presenting the business
information in a way which is easy to understand and
information is updated based on the business reporting needs
which might be real time or at some defined period such as
daily, weekly or monthly. Business Dashboards use technology
to integrate data, systems and knowledge into an effective
report. This offers opportunities for decision makers for
improvement in their financial, operational and overall
strategic organizational performance.
Traditionally business
reporting in organizations has been organized through the
use of data warehousing approaches with the purpose of
managing multiple sources of data. The business dashboard
reporting approach, which started in the eighties, brought
to the table more sophisticated way of reporting and
analysis through better data management and visualization.
Today, as the business is become more competitive and time
to make decisions should be fast the need for business
dashboards in organization has been increased dramatically.
The reporting time frequency is going from monthly to real
time and organizations with better information will be able
to manage their business better then competitors. Especially
for organization where operational decisions have to be made
fast and accurate business dashboards can bring competitive
advantage. Effective Business Dashboard will present both
intern organizational information and external market
information in a way the information supports decision
making which is further linked to the overall organizational
mission and strategy. The dashboard reporting should be a
continuous business analysis and reporting process which
should be supported by appropriate training.
Developing an Effective
Business Dashboard requires a thorough business analysis,
needs assessment and building business intelligence
strategy. The creation of the business intelligence strategy
should be with an approach of creating a competitive
advantage through effective business analysis and reporting.
The next step is finding the trade off between time required
for developing the business reporting, the cost and the
impact on the organizational bottomline. Major issues to be
considered are the purpose of the system, the potential
users, time to develop the system, technical requirements
and what part of the system should be outsourced and what
are the activities which are going to be performed in house.
What are the right metrics to be measured with the business
dashboard. Ideally the metrics should support managerial
decisions towards achieving your business plan. If your
organization has a formal business plan take a look at the
executive summary and ask the question how our metrics
support the overall strategy and what other metrics are we
supposed to measure to support the overall business
strategy. |